1. Introduction
Unravel Travel Marketing Inc. ("Unravel Travel," "we," "us," or "our") is committed to protecting the privacy of our members and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you access our website at unraveltravel.world or use any of our services.
We operate in accordance with the Personal Information Protection Act (PIPA) of British Columbia and the Personal Information Protection and Electronic Documents Act (PIPEDA) of Canada.
By using our services or website, you consent to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our services.
2. Information We Collect
2.1 Information You Provide Directly
We may collect the following personal information when you register, contact us, or use our services:
- Full name and contact information (email address, phone number, mailing address)
- Membership account credentials
- Travel preferences, itinerary details, and loyalty program information you share with us
- Airline booking references, ticket numbers, and flight details provided for complaint resolution
- Payment information (processed securely through third-party payment processors — we do not store full card details)
- Communications you send to us via email, chat, or our platform
2.2 Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address and general location data
- Browser type, device type, and operating system
- Pages visited, time spent on pages, and referring URLs
- Cookie and tracking data (see Section 7)
2.3 Information from AI Interactions
When you use our mid-trip AI assistance tools, your queries and interactions may be processed by third-party AI providers, including OpenAI and Anthropic. Please refer to Section 5 for details on third-party data handling.
2.4 Information from Third Parties
We may receive limited information about you from third-party sources, such as:
- Referral partners or affiliate networks
- Credit card or loyalty program partners (where you have consented to data sharing with those programs)
3. How We Use Your Information
We use your personal information to:
- Create and manage your membership account
- Deliver our travel education, rewards points guidance, and airline compensation support services
- Process membership payments and manage billing
- Communicate with you about your account, services, and updates to our policies
- Provide and improve our AI-assisted tools
- Respond to inquiries and support requests
- Send educational content, member newsletters, and promotional communications (with your consent)
- Comply with legal obligations
- Detect and prevent fraud or misuse of our platform
- Analyze usage patterns to improve our website and services
We do not use your personal information to make automated decisions that have legal or significant effects on you without human oversight.
4. Affiliate & Commission Disclosure
Unravel Travel may receive referral fees, commissions, or other compensation from credit card issuers, financial institutions, loyalty program partners, and other third parties in connection with products or services we discuss or recommend. When you interact with affiliate links or recommended products, those third parties may collect information about you pursuant to their own privacy policies. We encourage you to review the privacy policies of any third-party services you engage with through our platform.
5. Third-Party Service Providers
We work with trusted third-party providers to deliver our services. These may include:
- Payment processors — to securely handle membership billing
- AI providers (OpenAI, Anthropic) — to power our mid-trip assistance tools; your queries submitted through these tools will be processed in accordance with their respective privacy and data security policies
- Email and communication platforms — to deliver member communications
- Website analytics providers — to help us understand how our site is used
- Hosting and cloud infrastructure providers — to store and process data securely
We require all third-party providers to handle your data responsibly and in a manner consistent with applicable privacy laws. We do not sell your personal information to third parties.
6. Loyalty Program & Travel Data
When you share loyalty program details (such as frequent flyer numbers, points balances, or account information) with us for the purpose of travel planning, we use this information solely to provide our educational and advisory services. We do not access, log into, or modify your loyalty program accounts directly. You are responsible for the security of your loyalty program credentials.
Airline complaint documentation prepared with our assistance may be submitted to airlines or regulatory bodies on your behalf. By providing this information, you authorize us to use it for the purpose of preparing and supporting your complaint.
7. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your experience and analyze site usage. Types of cookies we may use include:
- Essential cookies — required for the website to function
- Analytics cookies — help us understand visitor behaviour (e.g., Google Analytics)
- Marketing cookies — used to deliver relevant content or track affiliate referrals
You can manage cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of our website. Where required by law, we will obtain your consent before placing non-essential cookies.
8. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Policy, or as required by law. Specifically:
- Membership account data is retained for the duration of your membership and for a reasonable period after termination
- Payment records are retained as required by Canadian tax and financial regulations
- AI interaction logs are subject to the retention policies of the relevant third-party AI provider
- You may request deletion of your personal information at any time (see Section 10)
9. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security and encourage you to use strong passwords and protect your account credentials.
In the event of a data breach that poses a real risk of significant harm to you, we will notify you and the Office of the Information and Privacy Commissioner of British Columbia as required by applicable law.
10. Your Rights
As a resident of British Columbia or Canada, you have the right to:
- Access the personal information we hold about you
- Correct inaccurate or incomplete information
- Withdraw consent for non-essential uses of your data at any time
- Request deletion of your personal information, subject to legal retention requirements
- Lodge a complaint with the Office of the Information and Privacy Commissioner of British Columbia (OIPC BC) if you believe we have mishandled your information
To exercise any of these rights, please contact us using the information in Section 13.
11. Children's Privacy
Our services are intended for adults aged 18 and older. We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have inadvertently collected information from a minor, we will take prompt steps to delete it.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will notify you by email or through a prominent notice on our website at least fourteen (14) days before the changes take effect. The "Last Updated" date at the top of this page will reflect the most recent revision.
Your continued use of our services after the effective date of the revised Policy constitutes your acceptance of the changes.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact our Privacy Officer:
Unravel Travel Marketing Inc.
5-240 Higson Crescent
V9K 2B4
Canada
Email: hello@unraveltravel.world
Website: unraveltravel.world
If you are not satisfied with our response, you may contact the Office of the Information and Privacy Commissioner for British Columbia (OIPC BC) at oipc.bc.ca.
This Privacy Policy was prepared for informational purposes. Unravel Travel recommends consulting a qualified Canadian legal professional to review this Policy before publishing it on your website.